Protect your brand's ESG reputation by listening to social media and being proactive
The journey to discovering new external views of your business
Data collection
You choose the most appropriate media to monitor and select keywords and hashtags, including slang and colloquialisms, that reflect your key risk areas. Speeki, in partnership with Tricycle Europe, collects and records related comments and communications (see Speeki Social™ Overview for details about Tricycle Europe).
Cleaning and validation
The significant amount of data collected is reviewed by Speeki and our content partner, cleaned to eliminate "noise" – irrelevant or trivial content – and validated where possible. This is a value-added service provided by Speeki, led by our experts, as even the latest technology we use cannot fully validate relevant material from an ESG content perspective.
Analysis against other Speeki data
Social listening data is analysed alongside other data from Speeki to reveal insightful connections. You will receive periodic reports, along with guidance on modifying your keyword selection. Findings and insights are posted to your Speeki dashboard for action.
Uncover and mitigate risks through social listening
See it all on one dashboard
Speeki Social™ consolidates all social media mentions of your brand into a cloud-based dashboard of insights that measure sentiment, trending words, and phrase frequencies —helping you identify systemic issues and mitigate risks.
Zoom in quickly on specific risks and respond rapidly
Specific social media channels and authors that present risks can be searched and contacted quickly, allowing you to take charge and influence the conversation. When crises emerge, every second matters. You need the tools to respond effectively, ensuring that you never miss a critical mention. This empowers you to steer your company through pivotal moments.
Take action based on insights
When actionable insights drive your risk management decisions, you'll discover meaning in millions of conversations surrounding your brand. React to every stakeholder and ESG insight, breaking down silos between stakeholder groups to foster an insight-driven culture. Identify new business opportunities by leveraging our industry-leading AI, connecting the dots to insights that can help grow your business.
You need to actively listen to the market to understand what is happening with your brand's ESG performance.
